The F. W. Woolworth Company, also called Woolworth’s or Woolworth, delighted children and their parents alike for more than a century. In Illinois, 25 Woolworth stores, mostly in Chicago and the suburbs, were shuttered forever in July 1997. In the UK, the stores lasted a decade longer, going out of business in December 2008. The very last thing I bought at Woolworth’s when the store was liquidating stock, was a pair of Barbie roller skates for my then 9-year-old daughter. The store closures symbolized the end of quite a run that began on February 22, 1878 when Frank Winfield Woolworth opened “Woolworth’s Great Five Cent Store” in Utica, New York. The first store failed after a short time, however, the second store that opened on July 18, 1879 in Lancaster, Pennsylvania was a big success. When he launched the Lancaster store, Frank enlisted his brother Charles Sumner Woolworth to join the business.
I have written in the past about toys from the 1960s-1970s that would not pass today’s more stringent safety standards. I have also written about how much I loved picking out toys from the Sears Wish Book every holiday season. This post is a tribute to simple toys that are still around today, despite the incredible technological innovations children have at their fingertips. Children these days are often computer literate to some degree before they are out of diapers! They are playing video games and Wii as little tykes and many have tablets with tons of apps. Yet these simple toys have endured for ages and appear to be just as beloved as they were back in the Stone Ages when I was a child! Candy Land Designed by Eleanor Abbott, Candy Land was acquired by Milton Bradley Company (now Hasbro) and first introduced in 1949. My personal love for this game came from the visuals – I loved the candy graphics that appeared on the Candy Land board and little cards, no doubt due to the sweet tooth that was nurtured by my dad. My nostalgia for this game is tied strictly to the visual elements, because the game itself was rather basic and simplistic. I don’t like the newer graphics which look tacky and ostentatious. I am not surprised that a VCR version and electronic version were released in 1986 and 1998, respectively. Licensed versions include Winnie the Pooh, Dora the Explorer, Disney Princesses, and SpongeBob.
With Christmas just around the corner and millions of kids eagerly waiting to open presents, I thought it was a good time to look back at a few toys of the past. Considering the U.S. Consumer Product Safety Commission (CPSC) didn’t exist before 1972, late Baby Boomers got away with playing with a lot of toys in the 1960s-early 1970s that would never pass muster today. Some of these were toys I blogged about when I was waxing nostalgic for the Sears Wish Book of my youth. Kids who have been playing computer games since they were in diapers, with all sorts of other high-tech toys at their disposal, would likely turn up their noses at a few beloved toys of yesteryear. Bicycles Without a doubt, the most dangerous toy of the 1960s-1970s was not a toy at all, but a bicycle. And biking continues to be a dangerous activity, but at least far more kids are wearing helmets now. Still, according to the CPSC, there were 276,425 children 18 and younger treated for bicycle-related injuries at U.S. hospital emergency rooms in 2012. I cannot remember anyone wearing a bike helmet when I was a kid and somehow my friends and I all escaped with minor injuries. It’s not that we were more resilient or had harder skulls – it’s because no injury surveillance systems were in place monitoring these injuries. Deadly biking accidents weren’t publicized and if any prevention organizations existed, they certainly weren’t as active as they are today. My friend Myra once fell off her bike and suffered some bad scrapes on both knees and an elbow. And I had an incident with younger boys in the neighborhood chasing me on their bikes and trying to knock me off mine. I was wearing flip-flops (I know, really brilliant), and when one of…
Every fall, just after Halloween, I begged my mom to order the Sears Wish Book. I spent hours poring over the book, making a list of the toys I wanted most. My parents always let me pick out one really impressive toy for the first night of Hanukkah and a few small “stocking stuffer” gifts for the other seven nights. My kid sister Janet and I would fight over the book and had to take turns, until my mom realized she should order two copies. Yet even with eight nights of celebration, I suffered from Christian envy and was a bit jealous of my best friend Joan’s beautiful large Christmas tree with colorfully wrapped gifts underneath. I fondly recall when her parents graciously invited me over for a few hours before their Christmas eve celebration. Thus, via a scaled-down version, I experienced the joy of Christmas along with my potato latkes, chocolate gelt, picking hardened dripped wax off the menorah, and my eight gifts. The best of both worlds, you might say.